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GBA, MBA, SFABA Overview of Social Media
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Here are some questions we'll think about in our first presentation: What is Social Media? Where did it come from all of a sudden? Should we care about it? Do we need to care about it? Can it help us? Could it hurt us? What Social Media channels should we use for our businesses? How can we tell what works? How much time will it take? How much will it cost? Should I let my employees use it during work hours? What in the world is Twitter good for? Why would a business be interested in Facebook? What kinds of businesses should be using LinkedIn? Isn't Google just a search engine? Is SM any good for advertising? Public relations? Marketing? Sales? Customer service? Where do we learn more? If none of these satisfies your curiosity, please bring your questions to the presentation. After this, participants should understand the promise of social media, and be able to decide where they should be developing their strategy and social media presence. We will have slides and demos for all presentations. Printed notes about the material covered will be available. WiFi is available at all venues, so bring your laptops and try things out during the discussions. Web links to more information will be given. Attendance for members of the Greenfield Business Association, Shelburne Falls Area Business Association, and Montague Business Association will be $10.00, for non-members, $20.00.
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Is Credit Good for Your Farm/Business
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Keith Stechschulte from First Pioneer Farm Credit, ACA and Carrie Novak from the USDA Farm Service Agency will lead this workshop on traditional credit. The session will focus on what financial information, business plans, projections and more you'll need in preparation for applying for a loan. Participants will also review the 5-Cs of credit - Capital, Capacity, Character, Collateral and Conditions.
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